Description:  Mary Ching was a distinctive London-based luxury footwear brand known for its playful, eclectic approach to high-end shoe design. During the early development of the brand’s visual identity, I was commissioned to create a graphical montage that captured its personality and positioning. The final design was produced for both digital use and physical display, with printed versions installed in-store as part of the retail experience. Following its initial release, the client requested an animated adaptation of the piece. I revisited the original composition, isolating key visual elements and introducing movement and subtle animation to bring the artwork to life while preserving its original character. The result extended the brand’s visual language across both static and motion formats, creating a more engaging and dynamic representation of the Mary Ching identity within the retail environment.